Piercing Pagoda 2018 Social Media Campaign Videos
Social Content for a Jewelry Company
Piercing Pagoda needed some very short videos that highlighted their jewelry to use for social sharing via Instagram. Contract Media helped create several effective 8-15-second videos.
Social Media
The Client: Piercing Pagoda
In collaboration with: Jesse Scofield, Content Director
The Challenge
Brands are always competing for clicks and views on Instagram and other social media networks. Because much of Piercing Pagoda’s target market can be reached via these venues, they wanted to post content that would clearly display their products to existing and potential customers in meaningful ways that grabbed their attention.
The Solution
Piercing Pagoda was already doing lifestyle photoshoots with Jesse Scofield Photography. In order to leverage the photo shoots to get the most out of them, video was captured at the same time. Contract Media edited several videos and added motion graphics animation that enhanced their branding. The videos highlight Piercing Pagoda’s jewelry and their brand’s vibe in a way that is perfect for social sharing. We were able to deliver high-quality, beautiful videos. The videos clearly show the jewelry and how it seamlessly integrates with an attractive lifestyle that appeals to Piercing Pagoda’s target market.
More Benefits of Social Media Campaign Videos:
Stand out from the crowd by going above and beyond typical still images.
Highlight your products in ways that appeal to multiple senses.
Convey a sense of quality without having to read product descriptions.
Give potential customers the opportunity to watch someone else handle your product and imagine the possible uses.
Share extensive amounts of information in a short period of time.
